Best SEO Tools 2024

Not ranked in any particular order


  • Keyword Research: Provides extensive keyword data including volume, trend, and keyword difficulty.
  • Site Audit: Analyzes your site for SEO issues and provides actionable recommendations.
  • Competitor Analysis: Tracks competitors’ keyword rankings, backlink profiles, and marketing strategies.
  • Backlink Analysis: Offers insights into your backlink profile and helps identify backlink opportunities.
  • Rank Tracking: Monitors your website’s rankings for target keywords.
  • Content Marketing Toolkit: Assists in content creation and optimization for SEO.
  • Social Media Toolkit: Manages and analyzes social media campaigns.
  • PPC Analysis: Offers tools for researching and optimizing pay-per-click campaigns.


  • Site Explorer: Provides detailed insights into organic search traffic and backlink profiles of any website.
  • Keywords Explorer: Extensive keyword research tool with data on search volume, keyword difficulty, and click metrics.
  • Site Audit: Crawls your site to highlight SEO issues and areas for improvement.
  • Rank Tracker: Monitors rankings for specified keywords and compares them against competitors.
  • Content Explorer: Finds high-performing content in your niche.
  • Backlink Analysis: In-depth analysis of backlink profile and health.

SE Ranking

  • Keyword Rank Tracker: Tracks daily changes in keyword rankings.
  • Website Audit: Analyzes website for SEO issues and provides a comprehensive report.
  • Backlink Checker: Monitors and analyzes backlinks.
  • On-Page SEO Checker: Provides recommendations for on-page SEO optimizations.
  • Marketing Plan: Offers a structured SEO plan to follow for improving website rankings.
  • Competitor Research: Provides insights into competitors’ strategies.

Google Search Console

  • Performance Reports: Shows how often your site appears in Google Search results.
  • URL Inspection: Provides crawling, indexing, and serving information about your web pages directly from the Google index.
  • Coverage Report: Details which pages are indexed and identifies any issues.
  • Sitemaps: Allows submission and tracking of sitemaps.
  • Mobile Usability: Reports on issues affecting mobile usability.
  • Core Web Vitals: Provides insights into user experience metrics.


  • Speed Testing: Analyzes the load speed of your web pages.
  • Performance Review: Offers a detailed breakdown of various performance metrics.
  • Content Breakdown: Shows a page’s components and their load impact.
  • Waterfall View: Displays a waterfall chart of resources loaded.
  • Multiple Test Locations: Tests site performance from different geographical locations.
  • Browser Testing: Supports testing in different browsers for comparative analysis.

DevTools (Chrome Developer Tools)

  • Performance Panel: Analyzes runtime performance and identifies bottlenecks.
  • Network Panel: Monitors network activity for your page.
  • Elements Panel: Allows for live DOM and CSS editing.
  • Console: Provides a space to log information and interact with a web page using JavaScript.
  • Accessibility Inspection: Offers tools for assessing the accessibility of a web page.
  • Lighthouse Integration: In-built tool for auditing performance, accessibility, and more.